Q: Tell us about Consumer Clarity.
A: Consumer Clarity is a consumer insight and marketing/branding strategy consultancy. While we do have a specialty in millennial and Gen Z consumers, we conduct research, marketing, and branding work for both B2C and B2B companies.
Q: Who is your ideal client?
A: Consumer Clarity works primarily with consumer product manufacturers (including consumer packaged goods firms) and consumer service providers. Additionally, we have strategic partnerships with many different types of marketing, communications/PR, branding and insights agencies.
Q: As a recent president of the local American Marketing Association chapter, how has that involvement with the AMA benefited you and your business?
A: In one word, exposure. My involvement in leading the Cincinnati chapter of the American Marketing Association in 2013-2014 elevated my stature in the Cincinnati marketing community and it continues to this day as I currently serve as the Chair of the CMO Roundtable, a partnership between the AMA Cincinnati chapter and the Cincinnati USA Regional Chamber.
Q: What do you like most about your partnership with OfficeKey?
A: That’s an easy one – the people. The decision to become a client of OfficeKey when I began my business about 8.5 years ago was one of the best decisions I made for the business. The quality of the people stands out most for me as what I like most about the partnership with OfficeKey.
Q: How do you spend time outside of work?
A: Over the past few years I have become an urban dweller and have centered much of my attention on my adopted hometown of Covington. So, much of my time outside of work – and outside the AMA volunteering – is spent with family and friends scoping out places in Covington, which has been experiencing a renaissance. I like to say that Covington is a city of character, full of characters.
Q: If you could have dinner with one historical figure (living or dead) who would it be and why?
A: We might question whether he is truly a “historical: figure, but my response for a dinner companion would be Tony Robbins – he has had a significant impact on how I view my life and my business. I have seen him in action, so I am certain it would be an enlightening dinner.
Q: If you could have one superpower, what would it be?
A: My desired superpower? Mindreading. I could find probably a thousand ways being able to read minds would help me in my business.
Q: What is your favorite movie or tv show?
A: My favorite movie is The Shawshank Redemption. I am not much of a fan of prison movies, but this movie has two great messages, illustrated by the following quotes:
“Remember, . . . hope is a good thing, maybe the best of things, and no good thing ever dies.”
“I guess it comes down to a simple choice, really. Get busy living or get busy dying.”
Q: What is your favorite book?
A: My favorite book is The 7 Habits of Highly Effective People by Stephen Covey – a classic. I appreciate the wisdom in learning how to become effective in our lives.
Q: What is your favorite singer or band?
A: My favorite band is U2 – I was able to see them live for the first time in 2017 in Louisville, and I am heading to Nashville in May to see them live again.
With five locations and 12 staff members, it is not very often that the OfficeKey team has the opportunity to gather in one place. Therefore each January we convene for an annual meeting that allows us to get together in the same room and work on ways to continually improve our service offering. 
In 
Becky and Ted 
OfficeKey is excited to begin a partnership with Adopt-a-Class, a local non-profit mentoring program designed to facilitate connections between business groups and local elementary school students. Once a month during the school year, several members of the OfficeKey community will visit a class and engage in activities to support that mission.